“The probability of selling to an existing customer is 60 – 70%. The probability of selling to a new prospect is 5-20% “– Marketing Metrics.

To be successful in what we do, we have to intimately know and measure the customer journey.  You may know your customers, but the way we look at them is slightly different.  They may purchase from you, but have they purchased all that you can offer?  By analyzing their habits from multiple perspectives, we can measure, score, and predict their next moves.

This helps us understand your customers, which in turn enables you to support them in making the right decisions with your products and services.  Right product, right place, right time.


Business is about partnerships. StrataBlue is dedicated to creating lasting partnerships that cultivate growth personally and professionally. We strive to grow your business and in so doing we learn from one another. Generating business is our profession; Building leadership is our goal.

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