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OUR STRATEGYUsing the M.A.P. (Measure, Analyze, Perform) methodology, we're capable of things. Such great things that it would make your head spin. But seriously, we worked hard to perfect it for you.
Customers
“The probability of selling to an existing customer is 60 – 70%. The probability of selling to a new prospect is 5-20% “– Marketing Metrics.
To be successful in what we do, we have to intimately know and measure the customer journey. You may know your customers, but the way we look at them is slightly different. They may purchase from you, but have they purchased all that you can offer? By analyzing their habits from multiple perspectives, we can measure, score, and predict their next moves.
This helps us understand your customers, which in turn enables you to support them in making the right decisions with your products and services. Right product, right place, right time.
Philosophy
Business is about partnerships. StrataBlue is dedicated to creating lasting partnerships that cultivate growth personally and professionally. We strive to grow your business and in so doing we learn from one another. Generating business is our profession; Building leadership is our goal.
Creativity
Nov 14, 2018
Understanding Facebook Platforms Built to Play
Facebook really knows their way into an agency’s heart. We’re not their client, we’re their partner! Our clients are their clients. Facebook helps provide us…
Nov 10, 2018
The New Normal: How Messaging is Moving Business
For businesses, relationships are everything and every relationship starts with a conversation. This notion has stayed true since the first trade happened between cavemen. Today,…
Oct 25, 2018
Facebook Attribution – Measuring People-Based, Cross-Device Results
In today’s age, people are constantly moving about, using multiple devices, and multiple browsers and channels. This can make it quite difficult to see the…
Oct 22, 2018
It’s the Most Competitive Time of the Year!
It’s time to start putting away those sandals and pulling our your favorite boots – the holidays will be here before we know it! Below…
Oct 19, 2018
Ways Brands Can Use Augmented Reality To Increase Interest
Augmented Reality (AR) has already impacted businesses in a dynamic way and can further the trend by using its key advantage over Virtual Reality (VR)….