Instagram’s Latest Video Features: Stop Motion & SuperZoom

Stop Motion

Facebook and Instagram are on the leading edge when it comes to fun and captivating new video features. Boomerang took us by storm, but that’s old news now. Instagram is coming out with an array of new video tools including SuperZoom and  “Stop Motion” videos.

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The Intel Loihi Research Test Chip

The Intel Loihi research test chip

Intel appears to be working on many advances behind closed doors. First, they announce a huge partnership to bring their technology to the Olympic Games. Now, they have announced that they are working on an experimental ‘self-learning’ chip that will make robots smarter. Intel named their chip, “The Intel Loihi research test chip”. This is a neuromorphic chip that closely resembles the brain. 

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Whoa Google, Those are Some Big Promises

Google just let out a teaser video and we don’t know what to think. It’s a little ominous if you ask me. The ad sheds no light on what kind of phone this is going to be. But, after some simple Google browsing, I was able to determine Oct. 4 marks the release date for the new Google Pixel 2. Check out Google’s recent video ad below.

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Facebook Marketplace is Here to Stay

Facebook Marketplace

What is that little icon smack dab in the center of the bottom of our Facebook apps today? Well, that’s Marketplace, the shopping and listing feature that Facebook introduced last October. It just kind of popped up one day and you’re either already buying/selling on there or you have yet to check it out. Maybe you peaked at it for a second and then left like I did. It wasn’t until I was in need of a washer and dryer that I discovered the perks of Marketplace, almost a whole year after it became available! Kind of sad.

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Snapchat AR Brings Bitmojis to Life

Bitmojis

As much as we enjoyed the dancing hot dog, I bet we enjoy our selfies even more! Snapchat’s latest augmented reality feature allows you to bring your personal Bitmoiji to life. Along with AR capabilities, Bitmoji is arguably one of Snapchat’s most popular features.

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All You Need to Know About Apple’s iPhone X Event

iPhone X Event

iPhone and Apple Watches galore! Today, September 12th marks the date for Apple’s iPhone X Event. This is the biggest and most important event for Apple in years. At iPhone X, They are announcing many new gadgets and plans for the company. Not only is this a special event for announcements, this is the first ever press event at the new Steve Jobs Theatre, part of Apple Park’s “Spaceship” campus.

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Sorry, the old consumer can’t come to the phone right now…. Why? Oh, cause their dea—on Messenger.

Facebook messenger is fantastic. Seriously. It’s a massive platform that so many brands are not using today. And many of those that do use it don’t even begin to understand its capabilities. Honestly, there are so many things this platform can do.  Remember Zuck’s ultimate goal is to make it so you never have to leave the facebook app when doing anything online or digital. Since knowing this stuff is quite literally my job, here are some of my favorite things messenger can do that you do not know about. 

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3 Things to Know About Wearable Technology

Wearable Technology

We’ve all heard about wearable technology, but I don’t think we’ve stepped back to learn what it’s really composed of. They say that wearable technology actually started back in the 13th century with the invention of eye glasses. Today, we have Fit Bits, Bluetooth headsets, Apple Watch’s and more, and with any technological advance comes an adaptive transitionary period. “wearables will become the world’s best-selling consumer electronic product after smartphones,” CNBC reports, along with the forecast that wearables will exceed 305 million units in 2020. Here are 3 things to know if you want to be ready for the future wearable take off.

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Don’t Let the Digital Boom Put You Out

Digital Boom

We are very clearly in the middle of a digital boom. This is a turning point in advertising history, where all other marketing efforts are being questioned. Does TV even matter anymore? Do people look away from their phones long enough to notice that billboard? What even works? Well, two companies, in particular, are discussing little changes they are making to stay relevant in this digital boom.

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Using Facebook Live to Engage with Followers

Facebook Live

Facebook live is a relatively new feature. Social Media Today talks about how to use Facebook’s Live video features to engage with your audience. People are said to spend up to 3 times longer watching live video than other forms of video. Facebook live is generating a lot of engagement and here is a synopsis of how you too can engage with your followers this way.

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